Working with Sales and Marketing
A common question for Product Managers, is how to work effectively with other teams; in particular, Sales and Marketing.
Over the coming months, I’m going to spend more time on this subject. When Product Management, Marketing and Sales work together effectively, great things can happen. This is what happens in successful startups, but somehow usually gets lost as the company grows and silos and politics sinks in.
Do you have any questions on the topic that you’d like to see answered on the blog? Leave a comment and let me know and I’ll try to answer in the weeks ahead.
Saeed
Related posts:
- Aligning Sales and Marketing
- Your most important customer is your sales channel
- Feedback from Sales
- Sales Axiom: Sales is not customer service
- Product Management in Pictures #2- Feature Requests from Sales Reps
Hi Saeed
I am just about to write a dissertation on this topic, so I would be really grateful of any updates/information etc that you gather on this subject.
Thanks
Louise