Comments on: pCampNYC: Kudos, controversy, and ideas for future pCamps

By: Mack McCoy

Mack McCoy — Fri, 18 Dec 2009 06:31:12 +0000

Thoughtful writeup from @onpm about pCampNYC '09. Hopefully, I learned from it for #pcSC http://bit.ly/5Ongv2

By: Gwen Gyldenege

Gwen Gyldenege — Wed, 05 Aug 2009 21:57:09 +0000

Thanks! >>> RT @onpm: #prodmgmt experiences of unconference. My review of #pcampnyc here: http://bit.ly/xm6OD. Presenter: be interactive.

By: OnProductManagement

OnProductManagement — Wed, 05 Aug 2009 15:29:07 +0000

@Gyldenege asked for #prodmgmt experiences of unconference. My review of #pcampnyc here: http://bit.ly/xm6OD. Presenter: be interactive.

By: ProductCamp Austin Summer 2009 « John Peltier on Products

ProductCamp Austin Summer 2009 « John Peltier on Products — Sun, 26 Jul 2009 13:20:22 +0000

[...] just occurred in June was attended by a little under 200. New York’s event only captured about 150. Clearly Austin’s community is large and active, no surprise to those familiar with the [...]

By: Upcoming ProductCamps « On Product Management

Upcoming ProductCamps « On Product Management — Thu, 23 Jul 2009 02:40:47 +0000

[...] Contact Us ← pCampNYC: Kudos, controversy, and ideas for future pCamps [...]

By: Jess Laventall

Jess Laventall — Tue, 21 Jul 2009 22:28:17 +0000

Excellent summary. Thanks.

I have to say first that I liked the keynote speech, and the speaker very much. I think Jeff Hayzlett makes for a great opener and really got our spirits going at 8:00 am (5:00 am for us west coasters!). I also agree it was somewhat rather “contentless,” or maybe there were no “aha” type insights in there that we’d be hoping to gather. Though there were some great catchy slogans, like “the worst thing your customers can say about your brand is, nothing.” Furthermore, the initiatives he did highlight left us questioning if Kodak is really investing its marketing resources for meaningful return. The website redesign is a good case in point, and so is the emphasis of product placements and celebrity endorsements. He did not highlight how these initiatives actually lead to greater sales of Kodak products. Instead, he talked about how much publicity Kodak gets.

I’m glad he’s unapologetic for the actions he’s taken, and he seems to thoroughly enjoy what he does. Still, I don’t believe Kodak is the success story Mr. Hayzlett says it is. The stock is near its all time low, and it is among the bottom rung of companies that Moody’s ranks likely to file for bankruptcy this year. That aside, Kodak isn’t going out of business tomorrow, but the brand still has a lot of work to become vibrant again. It’ll take more than just a charismatic CMO, who has had a surprisingly lengthy tenure, given that the average CMO tenure is somewhat below 22 months.

Just my two-cents.

Jess

By: Paul Young

Paul Young — Tue, 21 Jul 2009 18:10:35 +0000

Sounds like a great day. The cool thing about ProductCamp is that it has a different flavor each time, and in each city. I like that each camp learns from the last, and evolves its format slightly. For example, we’re starting the next Austin ProductCamp (our 3rd) at 9AM, based on this and feedback we had from our participants.

By: saeed

saeed — Tue, 21 Jul 2009 11:57:38 +0000

And Toronto!

October 4.

http://www.productcamp.org/toronto/

By: Jim Holland

Jim Holland — Tue, 21 Jul 2009 04:28:46 +0000

Alan – While I was not at the ProductCampNYC, I am experienced in ProductCamps and see an evolutionary process at each one. It’s great to hear, and read (thanks for the Tweets all) the content and insight.

Not everyone will agree, and that’s okay. Personally, I enjoy the “less structured” approach as we all tend to be bombarded with sales and marketing in visible and not so visible ways each day.

Keep up the good work all you NYC volunteers! I hope to make the next event. In the interim, there’s Austin and Seattle.

By: Elaine Chen

Elaine Chen — Mon, 20 Jul 2009 17:28:25 +0000

Read http://bit.ly/xm6OD