Category Archives: ProductCamp

Guest Post: If Product Marketing is so Strategic, why do I always get stuck in the weeds?

NOTE: The following is a guest post by Jennifer Doctor. If you want to submit your own guest post, click here for more information. As product marketing professionals, we are tasked by senior leadership with understanding the buyer persona and directing the creation of marketing materials that tout the benefits of our product to those […]

SV PCamp proposed session: It’s never about price

By Alan Armstrong I’ve proposed a session for Product Camp Silicon Valley on April 2. Here’s what I want to discuss. Why do you win? Why do you lose? Why do deals get “stuck” in the pipeline, slipping from quarter to quarter out of your control? I’ve been interviewing B2B buyers full time now for […]

Don’t miss ProductCamp Montreal this weekend

As far as I know, ProductCamp Montreal is the final such event for 2010.  By my count, Montreal included, there will have been 26 (yes Twenty-Six) ProductCamps on 4 continents around the world this year. Asia: Bangalore India, Pune India Australia: Sydney, Melbourne Europe: Amsterdam, Berlin, London North America: Atlanta, Austin, Boston, Chicago, Denver, Montreal, […]

Heading to ProductCamp New York

Hi, It’s been quiet on the blog of late. I’ll blame it on a really busy work and travel schedule.  But I’m happy to be in New York and will be at ProductCamp New York tomorrow. I’ll join the tweeters tomorrow (#pcampnyc) with some thoughts and impressions for those of you not attending, and hopefully […]

ProductCamp Toronto 2010 roundup

It’s been about 10 days since we help ProductCamp Toronto Spring 2010. Despite being a bright sunny and unusually warm day here in Toronto, a large crowd gathered downtown to hear a number of speakers talk on topics related to Product Management, Startups, Innovation and Marketing. We kicked the day off with a keynote speech […]