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Twitter: Check out the @onpm Downloads page – http://bit.ly/onpm-downloads. Growing list of #prodmgmt #prodmktg articles
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NOTE: If you have a relevant document that you’d like to make available for download, please contact us to discuss how we can help.
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A Lean Communication Model For Product Management
Describes how to create a set of clear reusable Product Management deliverables to proactively answer questions and address decision making needs during the product release cycle.
Format: PDF Length: 28 pages
See also: Lean Communications – Aligning Diverse Teams and Accelerating Revenue in High-Tech companies
Building a Better Beta
A detailed description of the steps required to run a successful (B2B) beta program. The document covers the preparation, execution and post-execution phases of the beta program.
Format: PDF Length: 24 pages
Holding Effective and Efficient Virtual Customer Meetings
Getting out of the office to meet people face-to-face is getting difficult, due to budget and travel restrictions as well as the growing trend for geographically dispersed teams. In short, virtual meetings are a reality we have to deal with. This document provides guidelines on how to hold virtual meetings with customers and still get detailed insight and information.
Format: PDF Length: 12 pages
Flat Stanley Doesn’t Live Here
A real and practical starter guide for buyer personas
You’ve heard the talk about personas. You understand the value. You are excited to get started, but don’t know where to begin. This is a great, easy-to-read primer on how to get started building personas – offering advice that you can use today.
Format: PDF Length: 23 pages
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